Who We Are

We know that good content stands out and doesn’t blend in, which is why you won’t find boring, run-of-the-mill, seen-it-all-before ideas around here.

We’re Misfit Creates.

You can think of us as your content architects; designing and building strategies that allow you to accomplish your business goals.

When you work with us, you’re getting a Creative Director, Project Manager, Developer, Writer, and Publisher all in one plucky package. We work in tandem to give you the clarity and direction you need to build the legacy you desire.

We see your story from a birds-eye perspective, which allows us to design and construct strategies, develop ideas, and create groundbreaking content and events that you can monetize.

No one else can do what you do, which is why we ask you to keep doing it while we work our magic.

How We Got Here

Starting and running a business is not for the faint of heart. It takes a special person to jump into something new when your lifestyle is on the line.

We see your moxie and raise you a misfit.

None of us planned to seek out a career in publishing, but here we are, pushing boundaries anyway.

We know what it’s like to take a leap and bootstrap a business.

Our Misfit family boasts 24 years of combined experience, so you can take a hands-off approach while we get our hands dirty.

We love our clients and are dedicated to seeing every project through to the end and, more often than not, beyond. We’re not satisfied until you are.

Scale your business, host an event to remember, build your brand, get recognized as an industry leader— you name your goal, we’ll help you get there.

You have a story that deserves to be told. Let’s get started.


More About The Misfits:


Marti Statler

COO & Powerhouse Misfit

With more than 200 books under her belt, Marti is the person our authors turns to when they need to make things happen. Her No-BS approach to publishing and problem solving is what sets her apart from everyone else: she gets things done right the first time.

Marti is unequivocally steadfast in her vision, loyalty, and determination. She’s the kind of woman you want on your side because she works with you to take your big ideas and turn them into strategic, actionable plans. She sets clear goals, writes your content, and publishes your material while acting as your accountability coach.

She plays hard and works harder and, at the end of the day, she can clarify your story better than you can.

Marti lives a life full of joy with her husband, daughters, grandbabies, six tattoos, and a mile-long list of audacious goals that she checks off daily. Want to make big things happen? She’s the one who gets you there.



Vishal Jetnarayan


Vishal Jetnarayan is a husband, father, son, author, business advisor, relationship counselor, and culture change champion, making him a highly sought-after dinner guest. He founded a digital media publishing company that helped more than 50 authors publish their material in multiple languages, mediums, and formats.  

For 22 years, he has been fighting the good fight to liberate those around him from the mindset of defeat, failure, and fear.  He thrives on bringing chaos into order by identifying and problem-solving obstacles that keep others from realizing their purpose. According to Vishal - a man who grew up without an inside toilet and left home in pursuit of the American Dream - it’s not about allowing your circumstances to define you. It’s about creating the life you desire.



Selena Jetnarayan

Consultant & Creative misfit

Selena is our genius creative consultant. She builds you up, holds you up, and shines your light when you’ve forgotten how to turn it on. With has over 12 years as a professional photographer and website designer, Selena has a bag of tricks that will blow your mind: she’s our sounding board, translator, and speaker of things you don’t always want to hear. Her four children can agree that Selena multi-tasks like a mother.

Selena and Vish are two halves of a whole team that see the solution to every problem. She’s got the answers to all your creativity-related questions and having her on the team makes us all better.

Selena says it best: “Things are NOT that complicated in life.”

What’s your end goal? Selena will help you get there.



Shyann Axberg

Executive Assistant and Dynamic Misfit

You know those people who somehow make juggling a thousand tasks look easy? Shyann is one of those people. When she’s not running marathons, traveling the world, or writing (she published her first book while still in high school!), you might catch her running social media management or taking care of all the little tasks that add up to a happy client. 

In 2017, Shyann jumped head- and heart-first into the publishing world and, since then, has impressed everyone with her ability to keep things moving behind-the-scenes. Her deep, personal investment in the success of our clients is what makes her an invaluable asset to all of us here at Misfit.